Salesforce (CRM) is unveiling a new way to measure AI productivity, pushing back on Silicon Valley's fixation on "tokenmaxxing" — the belief that consuming more AI tokens signals real work, Axios reports

Salesforce's move towards better measuring AI productivity suggests a critical shift in how the industry approaches the value of AI utilization.

Newsquawk StaffPublished 15 Apr 2026, 12:22 UTCOn the live feed at 12:02 UTC — 8 more headlines followed before this page went public

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Salesforce (CRM) is unveiling a new way to measure AI productivity, pushing back on Silicon Valley's fixation on "tokenmaxxing" — the belief that consuming more AI tokens signals real work, Axios reports

12:00

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By challenging the prevailing 'tokenmaxxing' mindset, they might redefine success metrics, positioning themselves as a thought leader in efficiency rather than mere consumption. This could influence both investor sentiment towards CRM and broader perceptions of AI's role in productivity within tech sectors.

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