Newsmax CEO (NMAX) Ruddy and allies in the White House have been pressing the Justice Department’s antitrust enforcers to block Fox’s (FOXA) USD 22bln acquisition of Roku (ROKU), Semafor reports
Lobbying of antitrust enforcers by interested third parties is a recurring feature of large media and technology transactions, and the pattern in past episodes has been that such pressure moves the spread only to the extent it shifts the visible probability of an enforcement action.
Newsmax CEO (NMAX) Ruddy and allies in the White House have been pressing the Justice Department’s antitrust enforcers to block Fox’s (FOXA) USD 22bln acquisition of Roku (ROKU), Semafor reports
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The distinction worth drawing is between a public campaign against the deal, which historically has had limited standing, and evidence that the Wall Street Journal lobby reflects actual direction inside the antitrust division, since it is the latter that widens or narrows the arb spread between the FOXA and ROKU legs. Ruddy's access channel to the White House is the material element here, given prior form in which political proximity has been used to press competitive arguments in media consolidation cases. What tends to matter next is whether the agencies take up the complaint formally, since in comparable situations the sequence runs from private lobbying, to staff-level review, to either a clean process or a second request that lengthens timelines. As a report on advocacy rather than a filed challenge, the signal concerns deal probability and timing, not yet process.
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